Anyone Can Be A Coffee Person, It Just Takes the Right Cup Whether it’s in Italy, El Salvador, or the USA, the world loves their coffee. If you ask a coffee lover how they take their morning cup of coffee, they’ll respond with pride. Certain flavors or additives seemingly have a cult following. You knowContinue reading “Market Positioning: Coffee’s Place in Your Daily Life”
Tag Archives: heritage
Signature: A Happy Accident or a Stylistic Choice?
In my freshman year of university, my professor saw my signature on what was probably some advising document about my schedule and commented on how “that is a signature of someone who will be in charge.” To the dismay of nearby students that snickered after hearing that comment, I received a lot of attention forContinue reading “Signature: A Happy Accident or a Stylistic Choice?”
Language: The Complicated Song of Accents & Intonations
I consider myself a wonderful communicator. I have worked over the years to always speak purposefully and concisely. In high school, my professors would poke fun that I said the word “like” too often out of nervousness and habit; because of that, I made a point to strengthen my communication and presentation skills. Those skillsContinue reading “Language: The Complicated Song of Accents & Intonations”
Customer Loyalty: How Does a Customer Turn into YOUR Customer?
What is customer loyalty? What does customer loyalty mean to you? What does it look like? Is it that one follower that double taps all of your Instagram posts and responds to your Instagram stories with the fire emoji? Did you gauge customer loyalty by the length of the line of people to your storeContinue reading “Customer Loyalty: How Does a Customer Turn into YOUR Customer?”