Happy July 4th! It is Independence Day in the good ol’ U. S. of A! I hope you are having a great July 4th and were able to celebrate over the weekend! As I wrote in my blog, Labor Day: How Marketing Misses the Mark, “this federal holiday is not about a sale or aContinue reading “Red, White, and Blue”
Category Archives: marketing
Symbolism
It’s American Eagle Day! This observance was declared by former President Bill Clinton in 1995. Whether it is on stamps, seals, or coins, the American eagle is a symbol of pride and patriotism! Bald eagles were actually brought back from extinction in the mid-1990s. Can you imagine not seeing the bald eagle perched on treesContinue reading “Symbolism”
Memorial Day
Today is Memorial Day. We honor the brave men and women who have sacrificed their lives while serving in the United States Armed Forces. And yet, the next big sale that you don’t want to miss is everywhere. It seems that every meaningful holiday and observance is hijacked by businesses who would rather make aContinue reading “Memorial Day”
Marketing Birthdays
I have always had a complex relationship with my birthday. I am turning twenty-seven in a few days. My mind goes in and out of many languages and accents and I just made the connection that numbers that I can very easily slip in to a conversation are the age I first became more comfortableContinue reading “Marketing Birthdays”
The Power of Family
While it’s not a public holiday, International Family Day celebrates the importance of families and cultures around the world. The theme set by the United Nations General Assembly for 2022 is “Families and Urbanization” in order to raise awareness about the importance of family-friendly urban policies. I found this theme very interesting as it highlightsContinue reading “The Power of Family”
Mother’s Day
I hope you had a wonderful Mother’s Day! There is nothing like the love of a mother who gives of her heart to her family and loved ones. As I wrote in Family Ties, “family is the first source of all with which you are endued.” Our mothers are our first example of what aContinue reading “Mother’s Day”
Shoot for the Stars
May 5th is National Astronauts Day! As someone who barely made the cut to be considered a millennial, I feel like my generation wanted to grow up and be astronauts. We grew up with Pluto being recognized as a planet. As a proud native of the Space City, I have visited NASA Space Center HoustonContinue reading “Shoot for the Stars”
Step Into Your Role as Delegate
Today, Monday, April 25, 2022 is International Delegate Day. On the agenda for this day, we have a bit of history, definitions, how to be a delegate, and closing remarks by yours truly. A Look Back This day marks the anniversary of the first day of a two-month conference that birthed the United Nations. AccordingContinue reading “Step Into Your Role as Delegate”
The Art of Marketing
World Art Day was celebrated on April 15th, the day of Leonardo da Vinci’s birth. Art is about fun, talent, and innovation. The word “art” derives from the Latin word ars or artem that means skills, craft or technique. The word “art” is also related to the Greek word artizein which means to prepare, whichContinue reading “The Art of Marketing”
Brand Personality of Cars
The Power of Logos When you think of luxury cars, what do you think of? Do you think of the black and yellow bull, a capital B in between a pair of wings, the Spirit of Ecstasy, or a black horse from Stuttgart surrounded by Germany’s colors? There is a reason that every Rolls RoyceContinue reading “Brand Personality of Cars”